Our philosophy

Apart from the canonical definitions of beauty, there have always been alternative ones, which often appeared on the margins of social life. One of them was proposed by the French poet Charles Baudelaire, who formulated the postulate of a beautiful life. According to this rule, beauty should be sought in every, even the most fleeting moment of everyday life - in a dream, at work, at play, at home, in the street or in a pub, and above all in oneself. “Beauty is always strange. Strangeness is an essential ingredient of beauty, wrote the author of The Flowers of Evil. He postulated that the artist himself, his body, style, way of moving or expressing himself should be treated as a work of art.